What is Analytics?
Analytics is the general term for the discovery, interpretation, and communication of patterns in data. Data can be collected from places like websites, landing page campaigns, emails, paid Google AdWords, forms, social media, and more. The collected data (the analytics) relies on a combination of statistics, computer programming, and operational research to measure a value or component of performance expressed in numbers
WordPress Developer Camp by WPStudio
The WordPress Developer Camp, The Developer Course, The Dev Course, or whatever name you know it by, is back. The course, taught by Benjamin Bradley, is an exclusive in-depth WordPress training experience that can now only be found within the membership walls of WPStudio. The ever-changing course had 16 occurrences starting back in 2010 – WAY
What is an Aggregator?
An aggregator is client software or a web application that collects and gathers related items of content (data) and material from a variety of sources and displays or links to them. Related information that is grouped together can be collected from any number of locations like online newspapers, blogs, podcasts, and video blogs (vlogs). Once collected and organized, the information is available as syndicated
Nudge Report October 2018
Many freelancers use this time of year to revamp and renew their business structure, website, and sometimes even their dreams. It would seem that the third quarter is the beginning of changes in direction and businesses remolding. With that being said, we invite you to participate in the OwnWP annual survey. OwnWP has always been here
What is a Conversion Rate?
To fully understand what a conversion rate is, we must first understand what conversion is. A dictionary definition of conversion is the act or an instance of converting or the process of being converted. In marketing, the act typically applies to a potential prospect or lead and the instance typically applies to the moment they convert from being
What is A/B Testing?
In web analytics, A/B testing is a randomized experiment with two variants, A and B. It includes the application of statistical hypothesis testing. In the field of statistics, hypothesis testing is also known as “two-sample hypothesis testing”. A/B testing is a way to compare two versions of a single variable, typically by testing the response to an A variant against
What is Split Testing?
Split testing is a randomized experiment with two variants. In the field of statistics, the standard statistical hypothesis testing is used – also known as “two-sample hypothesis testing”. Split testing compares two versions of a single variable, typically by testing the response of one variant against the other variant. The objective of split testing is to determine
You’re Not The Only Freelancer Concerned About Improving Business Efficiency
It makes sense for freelancers to think about improving business efficiency. There is always room for us to improve ourselves and our businesses. We can be better than we are – especially when it comes to business efficiency. Enhanced Business Efficiency Through Better Client Training One way to improve efficiency in a freelance business is focusing
What is RSS?
Really Simple Syndication (RSS) allows users to access updates to online content in a standardized, computer-readable document. The RSS document is called a “feed”, “web feed”, or “channel”. An RSS document is formatted in a standard XML file. The XML format ensures compatibility across devices and systems. An RSS feed can include a full or summarized text and metadata, like a