What is a Conversion Rate?
To fully understand what a conversion rate is, we must first understand what conversion is. A dictionary definition of conversion is the act or an instance of converting or the process of being converted. In marketing, the act typically applies to a potential prospect or lead and the instance typically applies to the moment they convert from being …
What is A/B Testing?
In web analytics, A/B testing is a randomized experiment with two variants, A and B. It includes the application of statistical hypothesis testing. In the field of statistics, hypothesis testing is also known as “two-sample hypothesis testing”. A/B testing is a way to compare two versions of a single variable, typically by testing the response to an A variant against …
What is Split Testing?
Split testing is a randomized experiment with two variants. In the field of statistics, the standard statistical hypothesis testing is used – also known as “two-sample hypothesis testing”. Split testing compares two versions of a single variable, typically by testing the response of one variant against the other variant. The objective of split testing is to determine …
You’re Not The Only Freelancer Concerned About Improving Business Efficiency
It makes sense for freelancers to think about improving business efficiency. There is always room for us to improve ourselves and our businesses. We can be better than we are – especially when it comes to business efficiency. Enhanced Business Efficiency Through Better Client Training One way to improve efficiency in a freelance business is focusing …
Read MoreYou’re Not The Only Freelancer Concerned About Improving Business Efficiency
What is RSS?
Really Simple Syndication (RSS) allows users to access updates to online content in a standardized, computer-readable document. The RSS document is called a “feed”, “web feed”, or “channel”. An RSS document is formatted in a standard XML file. The XML format ensures compatibility across devices and systems. An RSS feed can include a full or summarized text and metadata, like a …
Nudge Report September 2018
September is officially the last month of summer. For families, it means getting the children back into school. For freelancers, it means getting ready for the final quarter’s push and another year of business gone by! My, oh my, how time flies! Would You Like Your Content Promoted Here? Are you interested in having your …
Nudge Report – August 2018
August has been a fun month here in the network. Our Slack channel, (which is not restricted to paid members, but is by invitation only) has been gaining popularity. With more and more posting occurring everyone benefits and we are reminded how great it feels to not have to do all of this alone! If …